HEPP
HEPP wins international GOOD DESIGN Award 2025 for CUTTING EDGE cutlery collection
Fusion of Asian and Western tableware impresses international jury
The CUTTING EDGE cutlery collection has been awarded the prestigious GOOD DESIGN Award 2025. The prize is bestowed by the Chicago Athenaeum: Museum of Architecture and Design in collaboration with the European Centre for Architecture Art Design and Urban Studies. The jury described HEPP CUTTING EDGE as “an eye-catcher par excellence”. Inspired by the East Asian tradition of using a spoon and chopsticks together, the outstanding design of CUTTING EDGE combines the essence of Western and Asian table culture. The committee noted that, paired with gently rounded edges, the striking recess on the handle transforms the cutlery into an intense visual and tactile experience, while the gentle opening in the handle elegantly captures the dynamic design language – particularly where it transitions into the spoon. “Winning the GOOD DESIGN Award 2025 confirms our commitment to making design, quality and innovation tangible in every detail,” says Stephan Schmuck, Lead Product Management at HEPP. ‘CUTTING EDGE is a bold design statement in the true spirit of our motto, “The Art of Service”, and we are delighted to receive this international recognition.’ HEPP's core brand promise, 'THE ART OF SERVICE', defines our ambition to transform gastronomy into an art form through aesthetic and functional excellence. This involves combining our 160-year history as the inventor of hotel silver with contemporary trends.
Ten jury members, all eminent international industry experts, rated CUTTING EDGE as excellent. A fusion of elegance and sophistication, this unique fine dining design showcases craftsmanship, with each piece crafted to deliver an exclusive guest experience with tableware that meets the highest standards. Consisting of nine exquisite cutlery items, the collection meets all the requirements of high-end gastronomy, providing an exceptionally refined touch to every course. This bold statement piece for the dining table was created by New York designer Kickie Chudikova, who creates elegant masterpieces for renowned brands worldwide. Her aim is to give each product an unmistakable aesthetic.
International recognition for outstanding design
The GOOD DESIGN Award is one of the world's longest-running and most recognised design awards. Established in Chicago in 1950 by Eero Saarinen and Charles and Ray Eames, it has been synonymous with exceptional design, innovation, and functionality for over seven decades. This year, the museum received a record number of submissions from leading manufacturers, as well as industrial and graphic design firms, from over 55 countries. The award recognises the best consumer and product designs, with a particular focus on sustainability, excellent design, and exceptional functionality. In November and December, the 75th international GOOD DESIGN jury convened to review over 1,100 submissions, selecting the products whose exceptional design quality earned them the award.
Further information:
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HEPP
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75217 Birkenfeld
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hepp@press-n-relations.de
https://www.hepp.de
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About HEPP
With more than 160 years of experience, HEPP is the epitome of THE ART OF SERVICE. As a company that specialises in cutlery and extravagant tabletop and buffet products, HEPP supports the creation of a modern and sophisticated table culture that can be enjoyed by every guest. HEPP creates exclusive products, personalised as required, with a passion for detail, so that customers can express their personal signature as an upscale establishment thanks to the high-quality range.
It was with this in mind that the brothers Carl and Otto Hepp founded the HEPP brand in 1863. They can rightly be considered the inventors of hotel silverware. Traditional values such as reliability and quality, together with the development of new techniques and products and flexible production, still form the basis of the company’s success today. HEPP count among the world’s preferred suppliers to leading hotels, hotel chains and restaurants, as well as international cruise ship operators and airlines.
The HEPP brand is part of Groupe SEB and is marketed together with other B2B brands under the umbrella of the “SEB Professional Culinary” business unit.
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