Press'n'Relations

Not just another PR network: BarcelonaProject offers European PR solutions

New service from Press’n’Relations (D-A-CH), Actual PR (F) and PRPR (UK)

Press’n’Relations, Actual PR and PRPR have looked after joint customers for several years. Now the three agencies have combined their PR services under the umbrella of the BarcelonaProject (www.barcelonaproject.eu). The BarcelonaProject is specifically not conceived as a conventional PR network, but encompasses a structured range of solutions for organisations that want to conduct press relations on a European basis. In the process, we work at a European level as one agency: one partner takes on the content and strategic leadership and is the central contact for the client, Uwe Pagel, Director of Press’n’Relations, explains how the process model will work. In this way, the effort for the client sinks dramatically, as it does not have to communicate separately with each national agency. We coordinate the projects to a great extent between us, which saves time and money continues Pagel. Using this concept the three partners have already successfully implemented various international projects for clients, including for the Taiwanese notebook manufacturer Averatec, the flash memory pioneer msystems from Israel, and the US American IT security provider, Watchguard. Besides that, the BarcelonaProject also supports the international strategy consultant ClimatePartner, which has specialised in the development of negotiation concepts in voluntary climate protection.



It was in fact climate protection that gave the final impetus for founding the BarcelonaProject. For this concept arose out of a meeting on the fringes of a climate partner conference in Barcelona attended by the three agency heads Hervé Delamarre (Actual), Peter Rennison (PRPR) and Uwe Pagel (Press’n’Relations).



The target groups for the BarcelonaProject are clearly defined: technology-oriented organisations from the USA or Asia that wish to get a foothold in the European market. Others, for example, are organisations from the whole German-speaking world that wish to develop the wider European market. At the same time, the BarcelonaProject is aimed at clients who are not looking for a large international agency, but who attach value to individual and flexible support from a PR partner oriented to medium-sized clients.



With locations in Ulm, Munich, Vienna, Zurich, Paris and Hemel Hempstead, on the northern edge of London, the BarcelonaProject is present in the most important European markets. As required, further network partners can be included from the whole of Europe.



Press’n’Relations GmbH (Germany, Austria, Switzerland)

Public and media relations for medium-sized businesses in the technology sector – that is the key expertise of Press´n´Relations. We put complex issues into concrete and clear journalistic language. Our team of 13 PR-specialists is particularly skilled in the areas of IT, energy and climate protection. With branch offices in Ulm, Munich, Zurich and Vienna we are able to provide an holistic PR-service for all the german speaking market and the rest of Europe. Among our 50 clients are for example Schleupen AG, the Infoniqa Group and also Wieland Werke AG in Ulm.



Actual PR (France)

Actual is a Paris-based PR agency specialising in high-tech companies. Actual promotes B2B and B2C products and services across a wide range of markets from IT, telco and networking to semi-conductors, peripherals, consumer electronics and the internet, by working with the trade press as well as business and consumer media. Actual was founded in 1995 by highly skilled professionals with 13 years experience of marketing communications at Intel Western Europe. They have a strong client base with long term cooperations including a nine year relationship with graphics processor specialists NVIDIA and more than five years with VIA Technologies, TallyGenicom, Sun Microsystems, Altera and Cadence. Other clients include Alienware, Lulu.com, Targus, PNY, Fairchild.



PRPR (United Kingdom)

PRPR provides specialist, innovative and cost-effective public relations and marketing communications for technology-led companies in the UK. PRPR’s focus is to educate, inform and influence target audiences and it consistently delivers high quality results that provide real business benefits and help businesses to grow. PRPR has more than 15 years experience working for start ups to major corporations.



Further information:

Press’n’Relations GmbH - Uwe Pagel

Magirusstraße 33 – D-89077 Ulm

Tel.: +49 731 962 87-29 - Fax: +49 731 962 87-97

upa@press-n-relations.de



Press’n’Relations II GmbH - Ralf Dunker

Guntherstraße 19 – D-80639 Munich

Tel.: +49 89 179 992-75 - Fax: +49 89 179 992-89

du@press-n-relations.de



Press’n’Relations GmbH Niederlassung Wien - Georg Dutzi

Schwindgasse 10 – A-1040 Vienna

Tel.: +43 1 907 61 48-10 – Fax +43 1 907 61 48-15

gd@press-n-relations.at



Press’n’Relations GmbH Niederlassung Zürich - Andrej Voina

Staffelstraße 12 – CH-8045 Zurich

Tel.: +41 43 344 58 65 - Fax: +41 43 344 58 6

av@press-n-relations.ch

http://www.press-n-relations.com



ACTUAL - Hervé Delamarre

14 rue de Silly F - 92100 Boulogne-Billancourt

Tel: +33 1 41 10 41 10 - Fax: +33 1 41 10 41 29

herve@actual.fr - www.actual.fr



PRPR
 - Peter Rennison

35a High Street GB - Hemel Hempstead
 Herts HP1 3AA

Tel: +44 1442 245030 - Fax: +44 1442 235227

pr@prpr.co.uk - www.prpr.co.uk



www.barcelonaproject.eu