Wieland Werke AG

World premiere: First lead-free tap made from Wieland ECOBRASS

adamastor series by the Portuguese manufacturer BRUMA

ISH Frankfurt, 6 – 10 March 2007, hall 6.0, stand B40



BRUMA presented at the ISH Frankfurt the first lead-free tap, adamastor, as a world innovation. This Portuguese manufacturer, a market leader in fittings and bathroom accessories for over 50 years, used the lead-free ECOBRASS from Wieland-Werke AG, Germany, for the first time. B. Talaia, owner of BRUMA, stated Health is a precious asset that money can´t buy. When we heard that ECOBRASS is a lead-free alternative approved for drinking water applications, it was clear to us that this is the material for the future. We want to offer our customers products which impress not only in their design but are also better for health and environment. Furthermore, ECOBRASS ensures durability and high quality of our products without restriction. First reactions in Portugal have been very positive and encouraged BRUMA in their intention to replace the previously used brass materials gradually with ECOBRASS. Free from toxic substances, ECOBRASS meets the requirements of DIN 50930-6. Therefore, it is also suitable for critical applications, such as drinking water installations, where the most stringent health and environmental standards have to be met.



An investment in the future

ECOBRASS can be produced without the addition of lead due to a particular alloy combination of copper, zinc and silicon. This combination gives the material its high strength and a good elongation property required for cold or hot working, including hot forging and casting and is also the reason why ECOBRASS can be better processed than conventional lead-containing brass. High strength and excellent corrosion resistance ensure leak-proof, wear-resistant connections in sanitary installations exposed to high mechanical stresses. Components made from ECOBRASS are largely insensitive to stress corrosion cracking and dezincification, making additional surface treatment unnecessary. Moreover, ECOBRASS has good machining properties providing virtually unlimited scope for design creativity. Wieland re-uses ECOBRASS swarf within a full-cycle materials reclamation system. The resulting cost effectiveness along with the benefit of heightened productivity makes ECOBRASS a genuine alternative to other non-ferrous metals or stainless steel. ECOBRASS is available in the form of rods, wires and sections.



BRUMA´s adamastor series captivates through its minimalist look. It has been designed for people who see a tap not only as an article of daily use but also as a design object. adamastor taps are available in a total of 12 versions and have been developed by BRUMA’s designers. The series is currently exclusively available directly from the manufacturer.





Further information:

Wieland-Werke AG

Karin Maier, Public Relations

Graf-Arco-Straße 36 - 89079 Ulm, Germany

Tel. 0049 (0)731-944-2663 – fax: 944-4744

karin.maier@wieland.de, www.wieland.com



Michael Scharf,

Product Management and Marketing

Extruded / Drawn Products

Graf-Arco-Straße 36 - 89079 Ulm

Telefon: 0731-944-2019 - Telefax: 0731-944-1009

michael.scharf@wieland.de



BRUMA

Zona Industrial de Sam

Pav. 9-10 – Apartado 7115

B. Talaia

4764-908 Ribeirão-Famalicão

Portugal

www.bruma.pt - info@bruma.pt



Public Relations:

Press’n’Relations GmbH – Bruno Lukas

Magirusstraße 33 - 89077 Ulm, Germany

Tel. 0049 (0)731-9628717 – fax: 9628797

blu@press-n-relations.de, www.press-n-relations.de



The Wieland Group is one of the world’s leading manufacturers of semi-finished products in copper and copper alloys. Wieland extruded and drawn products are used as rods, wires, tubes and sections wherever the highest technical requirements are to be met. By developing the precision rods W5000 and W5006, Wieland has enabled its customers to optimize their production of turned parts. Wieland’s R&D as well as production and sales are certified according to DIN EN ISO 9001:2000-12. Moreover, Wieland has an accredited testing and certification laboratory. With over 100 alloys Wieland offers application-oriented solutions for nearly all problems. The Wieland Group achieved a turnover of 2,504 million euros in the business year 2005/2006, with an export share of 68 per cent. Wieland has a workforce of approx. 5,800 people worldwide.



The Portuguese company BRUMA started their fittings and bathroom accessory manufacture back in 1953 and accumulated an extensive know-how over the years. Their business strategy is based on investment, research, development and conception. BRUMA continuously strive to break new ground by developing products in new materials and of new designs to meet market requirements. The use of high-quality materials, modern technology as well as the protection of the environment plays a great importance. BRUMA are currently distributing their products in eight countries and aiming to establish their brand in the world market.



Legend:

The first lead-free tap from the adamastor series